What makes a chat assistant agentic?
A chat assistant is agentic when the conversation causes something to happen. It plans across turns, calls tools, and produces a real artifact. An assistant that can only retrieve information is a chatbot.
A chatbot answers a question. An agentic chat assistant completes the work being discussed - planning across turns, calling tools, and producing something real at the end. Fig AI Systems runs one of these inside a live business of its own.
An agentic chat assistant is a conversational interface in front of an AI agent. It plans, calls tools, and completes the work under discussion.
What makes an assistant agentic is everything behind the chat window. It calls tools, retrieves data, and keeps state across turns.
The conversation is an input method for an agent, not the product. The general framing is in AI agents versus chatbots, and the capability model in custom AI agent development.
The difference is not conversational quality. It is whether the system can act. A chatbot returns text about a task. An agentic chat assistant performs it and returns the outcome.
Build-a-Dress is a made-to-order fashion marketplace we built and run, with over 2,000 monthly active users. Its design assistant is an agentic chat assistant, answering to real shoppers rather than to a demo script.
A shopper describes the dress they want. The assistant generates images as the conversation goes on, so the shopper can react and change the design. Shoppers design in minutes, and a settled order routes to verified manufacturers.
Behind the conversation sit an agentic quoting workflow that classifies dress complexity and weight, plus a manufacturer verification and payout system. Stripe and Wise integration provides a global payment gateway.
More on the Build-a-Dress product page, or visit build-a-dress.com.
The conversation and the machinery underneath are one system, and get built as one system. A good chat surface over a weak tool layer just fails more politely.
Two conditions matter: the request is easier to describe than to specify, and something concrete has to happen afterwards.
It is a good fit when:
It is a poor fit when:
The other six services are on the Fig AI Systems services overview.
A chat assistant is agentic when the conversation causes something to happen. It plans across turns, calls tools, and produces a real artifact. An assistant that can only retrieve information is a chatbot.
The tools that do the work, and the data it has to be accurate about. It needs to call the systems that carry an action out. It also needs retrieval over the catalogs and records the conversation depends on.
With simulated conversations, because real users do not follow a fixed script. Fig AI Systems builds harnesses where agents test agents and imitate real user behavior. Those harnesses surface the turns where the assistant fails or stalls.
What do your users ask for, and what has to happen after they ask? We scope both halves together - the conversation is the easy half.